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Law Firm Best Practices Blog

Creating a Law Firm Marketing Plan

Creating_LawFirm_marketingPlan.pngA quality law firm marketing plan is best accomplished with a thoughtful strategy and comprehensive process. We encourage you to view the dynamic presentation below created with Prezi. In a most engaging manner, this presentation explains the process we use when consulting our lawyer and law firm clients about developing legal marketing plans. Planning processes are scaled to firm size, but the fundamentals are the same.

 

The elements of this process include:

  • Firm Priorities
  • Balanced Funding
  • Process Support:
  • Individual Marketing plans
  • Section Marketing plans: and
  • Strategic Group Marketing Plans.
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